THE BRAND

OLIVIA HSCM is Olivia’s passion, her life-long pursuit of creating a brand that delivers exclusive garments that make the wearer feel empowered, beautiful and ready to take on the world. The designer label offers luxury day-to-evening wear that are made-to-order, along with being made-to-measure and providing bespoke luxury garments for those occasions where nothing else will suffice.

THE SIGNATURE

Mixture of hand manipulated pleats, modern smocking, draping with simple yet complex cuts. Using synonymous concepts and materials to create alluring sophisticated and bold exquisite garments. Soft sculpture emphasises the woman’s figure and shape making the completed garment convey glamour whilst also being wearable with a hint of couture. The uniqueness lies in sensational design and making, and the choice of modifying designs for individual satisfaction by following the Atelier journey.

THE DESIGNER

Olivia Hwey-Shiuan Chen Malcolm is a U.K based luxury womenswear designer. Her journey into fashion design started even earlier than she had originally realised. Her first memory came from when she was 4, playing with a paper doll at kindergarten with her friends. Looking back, she can still vividly remember the butterflies in her stomach whilst she was changing and folding the garments to create different looks for the dolls. 

Encouragement and compliments for her talents in art and hand craftsmanship from her parents throughout her childhood had a profound influence on her dedication in becoming the creative designer that she is today.  Her key strengths lie in having good eyes for proportion, dexterity and devoting commitment for design and making.

Olivia was trained both in Taiwan and in the U.K which gives her a unique perspective in design with diverse styles and techniques.  Working as the right hand of a successful London fashion week ready-to-wear designer for years has accomplished her skills and given her the confidence to start her own label.

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